Friday, August 23, 2019
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CREATIVE PROCESS

Our business is growing your business.

A SUPERIOR WEBSITE MEANS SUPERIOR BUSINESS

Working for your business 24 hours a day, 7 days a week, 365 days a year and never needs to rest

new siteYour website is the only employee that you can own! It will work for your business 24 hours a day, 7 days a week, 365 day a year. Your website never needs rest, it never needs a break, and in most cases, your website costs less than your least expensive full-time employee. Let the website design team at Imagineering Design build you the most effective "member" of your staff.

Imagineering Design's websites support you in achieving your goals and fulfilling your dreams

Because your website is important to your business we make it the focus of ours.

Imagineering Design, Inc. opened for business in 2005, and since then, our website design business has continued to nurture our client's businesses. Our clients, because they are happy with the service we provide, not only come back to us for new website designs, they also refer their friends and colleagues to us, who refer their friends and colleagues and so it goes.

We are a West Texas website design and marketing company. We work with new and old, large and small companies, entrepreneurs, churches, and an ever expanding variety of businesses. Designing effective websites and marketing campaigns that look beautiful and help you and your company achieve your business goals is what we are all about.

HOW OUR PROCESS WORKS ...

Purpose, Dreams, Ideals, Understanding

We will be happy to meet with you face-to-face or virtually so we can understand your ideas and dreams for your business and how they relate to your new or redesigned website. It is during this process that we get to know one another. When beginning any website design project we like to start by determining the function or purpose the website will serve. This allows the website to be designed to support your business. The better we understand your business, the better your website will support your business.

GETTING ACQUAINTED

Imagination, Translation, Visualization

After we become acquainted with you and your business, we will come up with designs incorporating your thoughts, dreams and uniqueness. This is done by translation of what we have learned about your business into graphic concepts. We use visualization software and years of experience to create the basic designs. These designs will be built to create or match your brand and give both verbal and graphic reality to your unique selling position(s).

ROUGHING OUT IDEAS

Layout, Flow, Responsive, Efficient

Like all creative processes, the website design process uses the inspiration and information from both the foundation and formation processes to generate a working layout. The layout incorporates an effective design flow in a manner that is responsive to the ever-growing variety of Internet connected devices. A few of the actions in which we engage include:

  • Chosing the website type
  • Selecting an effective color palette
  • Design the home and content pages

Designing the website to present its content in an easy to navigate format, creates the efficient and effective website design that all businesses require.

THE CREATIVE PROCESS

Actualize, Assessment, Approval, Launch

Having successfully completed the previous steps, we enter the fun part of the Imagineering website design process. We get to reveal the website to you, our client. After we make any final edits or changes and you give your approval, we go through one last round of updating and testing before the site is deployed. When complete the website is launched.

REVEAL AND REVIEW

Mobilize, Maintenance, Monitoring

At Imagineering Design, we don’t just produce your final product, dump it on the web and leave you alone to determine what you want to do next, like some web design companies do. We remain available for updating your information and website. We also offer continuous services

We use current best SEO practices to determine what is effective for your business. Depending upon your budget, our Imagineers will suggest ways to increase your return on investment. We may recommend one or more of the following website techniques:

  • Google AdWords and Pay Per Click (PPC)
  • Content writing
  • Inbound marketing
  • Print marketing strategies
  • Search Engine Optimization (SEO)
  • Social media management
  • Social media marketing
  • Video marketing
  • Web photography

These website marketing services can be offered as part of your original quote or added after completion. For some customers who want these services handled on a long term basis, we are able to offer a maintenance plan so they know in advance what their monthly expenses will be. Because of the constant attacks on the Internet, we provide ongoing monitoring and updating for our websites and if our clients so desire, we have a program that will allow a complete redesign and update of their site every three to four years.

SERVICES AND MAINTENANCE