Search Engine Optimization
Web Services
Website design was the founding premise of Imagineering Design. We provide a complete web design solution - we will design your website, help with the domain name registration and hosting, and promote your website with an Internet marketing strategy designed to meet your needs.
Each web design project is unique. We can create custom logos, banners and rich robust websites. We bring together the needs of the individual client into a search engine friendly, easy to navigate, well structured attractive website.
The establishment of a strong web presence is vital to the success of every business. We design websites for start-ups and small businesses to introduce their products and services to the online marketplace and large companies have used our web design services to replace outdated websites. So whether you require a small informational site or a large website–we can design a solution for you.
Content is King!
You may have the website of your dreams, but it won't do you any good if no one can find it! Every day, millions of consumers are using keywords and search engines looking for YOU, or at least what you sell. Our experts fine tune the pages of your website, from tags to content, providing search engines with an effective road map to your website.
Turn on the heat
Now that the website is up and the content tweaked, let's spice it up a bit. Moving up in the search engines requires work and there are various things to do to accomplish that. Imagineering Design offers SEO packages to fit your budget, meet your goals and website needs. We believe you should know how you are doing and the improvements your site is making so we provide statistics and analytics to show you exactly what is happening. Let us put together a package custom designed for your goals and needs.
Is it just jargon?
Whether it is the sheer abundance of industry jargon, or simply the fact that so many terms overlap in their use and understanding, many people outside of the internet marketing profession are left totally confused when words like SEO, SEM, Internet Marketing come up.
Clearly, there are differences in meaning when discussing the various strategies used on optimization and the promotion of a website. It is important to realize that many of the "buzz words" are often used interchangeably and often incorrectly by novices and industry professionals alike.
Understanding the "Lingo"
Let's see if we can clarify with some simple explanations:
Internet Marketing
Refers to the comprehensive process that a business uses for the promotion of goods or services on the internet, including everything from search engine friendly website design, to on-page search engine optimization to off-page marketing and promotion strategies, including pay per click, social media, blogs, etc.
Search Engine Optimization (SEO)
Refers to very specific coding included in the individual pages of a website, in an effort to make the collective pages of the site more appealing to search engines and therefore more likely to rank well within the search results for a particular keyword or phrase.
Search Engine Marketing (SEM)
Refers to a variety of strategies that are used to promote a website on the internet and within search engines, including the use of inbound links, directory submissions, internet branding, pay per click and social media to name a few.